{"id":2985,"date":"2023-01-11T22:25:53","date_gmt":"2023-01-11T22:25:53","guid":{"rendered":"https:\/\/prezenz.com\/?post_type=ressources&#038;p=2985"},"modified":"2023-02-06T14:14:56","modified_gmt":"2023-02-06T14:14:56","slug":"guide-seo-resultats-google","status":"publish","type":"ressources","link":"https:\/\/prezenz.com\/en\/ressources-marketing\/guide-seo-resultats-google\/","title":{"rendered":"Guide &#8211; R\u00e9sultats Google"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2985\" class=\"elementor elementor-2985\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f33b9ce elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f33b9ce\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-2b973581\" data-id=\"2b973581\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b69986f elementor-widget elementor-widget-heading\" data-id=\"4b69986f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.12.2 - 23-04-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/prezenz.com\/fr\/category\/guide\/\" rel=\"tag\">Guide<\/a><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-153d6173 elementor-widget elementor-widget-heading\" data-id=\"153d6173\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">O\u00f9 est-ce que les utilisateurs cliquent dans la page de r\u00e9sultats de Google ?<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-272eddf3 elementor-widget elementor-widget-text-editor\" data-id=\"272eddf3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.12.2 - 23-04-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Nous avons r\u00e9colt\u00e9 les chiffres pour vous.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:897,&quot;3&quot;:{&quot;1&quot;:0},&quot;10&quot;:0,&quot;11&quot;:4,&quot;12&quot;:0}\">Notre guide SEO des r\u00e9sultats Google r\u00e9serve des surprises.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-355ca288\" data-id=\"355ca288\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-77f8336a elementor-widget elementor-widget-image\" data-id=\"77f8336a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.12.2 - 23-04-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"520\" height=\"520\" src=\"https:\/\/prezenz.com\/wp-content\/uploads\/seo-guide-resultatsgoogle-cta.svg\" class=\"attachment-large size-large wp-image-401\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7905b9e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7905b9e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-55c4ab5\" data-id=\"55c4ab5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ade308 elementor-widget elementor-widget-breadcrumbs\" data-id=\"6ade308\" data-element_type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<nav aria-label=\"breadcrumbs\" class=\"rank-math-breadcrumb\"><p><span class=\"last\">Home<\/span><\/p><\/nav>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6681a4f6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6681a4f6\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-75a4e208\" data-id=\"75a4e208\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4a950d elementor-widget elementor-widget-image\" data-id=\"4a950d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"227\" height=\"320\" src=\"https:\/\/prezenz.com\/wp-content\/uploads\/seo-guide-resultatsgoogle-3.gif\" class=\"attachment-large size-large wp-image-2610\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-752fe7cd\" data-id=\"752fe7cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39c118fa elementor-widget elementor-widget-text-editor\" data-id=\"39c118fa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Google accorde de plus en plus de place aux \u00e9l\u00e9ments qui ne sont pas des r\u00e9sultats organiques. Comprendre ce qui influence le classement aide \u00e0 travailler son r\u00e9f\u00e9rencement de mani\u00e8re optimale.<\/p><p>Nous pr\u00e9sentons de mani\u00e8re visible et simple l&#8217;attribution des clics et les facteurs qui influencent le classement des sites dans la page des r\u00e9sultats (SERP).<\/p><p>Recevez gratuitement notre guide SEO des r\u00e9sultats Google dans votre bo\u00eete de r\u00e9ception.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-158603cc\" data-id=\"158603cc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c315492 elementor-widget elementor-widget-template\" data-id=\"c315492\" data-element_type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"2790\" class=\"elementor elementor-2790\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8ddd0e9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8ddd0e9\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0e4e3a4\" data-id=\"0e4e3a4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e49a94 elementor-widget elementor-widget-html\" data-id=\"8e49a94\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<script type=\"text\/javascript\" src=\"https:\/\/form.jotform.com\/jsform\/230084406559356\"><\/script>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83aa160 elementor-widget elementor-widget-text-editor\" data-id=\"83aa160\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>En cliquant sur le bouton ci-dessus, vous acceptez notre <a href=\"#confidentialite-popup\">d\u00e9claration de confidentialit\u00e9<\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bb2dd1e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bb2dd1e\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e0cd86c\" data-id=\"e0cd86c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b71bdd elementor-widget elementor-widget-text-editor\" data-id=\"6b71bdd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Le r\u00e9f\u00e9rencement (SEO) aide votre entreprise \u00e0 se d\u00e9velopper et \u00e0 prosp\u00e9rer.<\/strong><\/p><p>Nous suivons avec attention les \u00e9volutions des algorithmes des moteurs de recherche depuis plus de 20 ans, mais la base reste toujours un contenu pertinent et utile bas\u00e9 sur une bonne s\u00e9lection de mots cl\u00e9s pour lesquels un r\u00e9sultat est possible. C\u2019est pour cela que nous prenons en compte la structure technique de votre site, la pertinence de vos contenus, l\u2019utilit\u00e9 de vos liens internes et externes pour favoriser tous les signaux positifs.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7b7e7b8\" data-id=\"7b7e7b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>O\u00f9 est-ce que les utilisateurs cliquent dans la page de r\u00e9sultats de Google ?<\/p>\n","protected":false},"featured_media":401,"menu_order":0,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[],"class_list":["post-2985","ressources","type-ressources","status-publish","format-standard","has-post-thumbnail","hentry","category-guide"],"_links":{"self":[{"href":"https:\/\/prezenz.com\/en\/wp-json\/wp\/v2\/ressources\/2985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prezenz.com\/en\/wp-json\/wp\/v2\/ressources"}],"about":[{"href":"https:\/\/prezenz.com\/en\/wp-json\/wp\/v2\/types\/ressources"}],"version-history":[{"count":13,"href":"https:\/\/prezenz.com\/en\/wp-json\/wp\/v2\/ressources\/2985\/revisions"}],"predecessor-version":[{"id":4842,"href":"https:\/\/prezenz.com\/en\/wp-json\/wp\/v2\/ressources\/2985\/revisions\/4842"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/prezenz.com\/en\/wp-json\/wp\/v2\/media\/401"}],"wp:attachment":[{"href":"https:\/\/prezenz.com\/en\/wp-json\/wp\/v2\/media?parent=2985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prezenz.com\/en\/wp-json\/wp\/v2\/categories?post=2985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prezenz.com\/en\/wp-json\/wp\/v2\/tags?post=2985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}